BRANDING
GUIDELINES

You may only use the approved brand assets that are provided on this site. Consistent use of these assets helps people easily recognize references to HomeCourt and protect our company trademarks. Any HomeCourt logos or images found elsewhere on the web are not approved for use.

Note that by using these resources, you accept our Developer Terms of Service. Usage of these resources may also be covered by the HomeCourt End User Agreement and our Privacy Policy.

Symbol

In cases when HomeCourt has already been established we simply use the icon on its own. While the icon can exist without the wordmark, the wordmark should never exist without the icon.

The HomeCourt orange logo, pictured top left, is our primary logo colourway, and it should only be used with White and non-duotoned photography.

*Please note: The HomeCourt orange logo should only be used on a white background, for any other background you should use a monochrome logo.

Brand mark

We require that you follow these guidelines to ensure it always looks its best. Our logo is the combination of a simple and modern wordmark with the icon.

*Wordmark should always be black on white background & white on black and orange background.

App Icon

The App Icon (shown below) is only used if you are showing it on a device with other apps or if you are encouraging people to download the HomeCourt App. If you’re representing HomeCourt in any other way, you should use the brandmark.

Primary Brand Colors

Our primary brand colors are Orange, black and White. They are used to provide accessibility, simplicity, and consistency throughout all brand communications.

Exclusion Zone

The brandmark’s exclusion zone is equal to half of the "H" of the wordmark.

Minimum Size

Establishing a minimum size ensures that the impact and legibility of the logo is not compromised in application

The Horizontal HomeCourt logo should never be smaller than 60px in digital or 15mm in print.

The Vertical HomeCourt ogo should never be smaller than 90px in digital or 2mm in print.

Fonts

Partnership

Whichever side of the logo (whether it's the width or the height) is the longest, it should align to right and not exceed the boundaries of your container.

Logo Misuse

It is important that the appearance of the logo remains consistent. The logo should not be misinterpreted, modified, or added to. No attempt should be made to alter the logo in any way. Its orientation, colour and composition should remain as indicated in this document — there are no exceptions.